Why Exhibit

  CBME is your face-to-face opportunity to

• Meet your customers, understand their sales requirements and increase sales.
• Find quality buyers and business partners, develop new business relationships and get quality sales lead.
• Showcase your latest innovations, build your brand and increase mindshare in China and the region.

Grasp Your Share of China’s Baby Products Market
China: Your Huge Market Opportunity


1 China’s economy continued to recover steadily in the first half of the year

In 2021, China’s GDP increased by 7.9% year-on-year in the first two quarters, and the national economy improved steadily.(1)

2 The Three-Child Policy injects a cardiotonic into the maternal and infant market.

The implementation of the “Three-Child Policy” will promote the increase of China’s new born population and bring a huge market for maternal and child products. In 2020, there were 963,000 newly registered maternal and infant enterprises, with a year-on-year increase of 47.7%. In the first five months of this year, there were 528,000 newly registered enterprises, with a year-on-year increase of 110.4%.(2)

3  The consumption power increased steadily and the overall performance was optimistic

In the first half of 2021, the per capita disposable income of residents in China was 2, 892 dollars, a nominal increase of 12.6% over the same period or last year. The overall mother and child consumption of “just-needed” is still optimistic.(3)

The online and offline trend of maternal and infant industry are both positive, and more new growth opportunities have emerged.

In 2020, China’s maternal and infant market reached 178, 688,524,590 dollars.(4)According to iimedia research, the proportion of e-commerce in China’s maternal and infant market increased to 32.7% from 26.3% in 2019, exceeding the overall penetration or e-commerce.(5)

Compared with 2019, the growth of maternal and infant physical stores was basically the same, and the sales performance recovered rapidly in the second half of 2020. Looking at the performance or maternal and infant stores in 2020, more than half of the stores

have increased slightly. (6) New channels, new categories, mark segments and diversified scenes will continue to lead the maternal,  and infant market, and the market potential of medium and big children’s products is huge.

Source: (1)(3)National Bureau of Statistics ;  (2)(5) qcc.com; (4)iiMedia Research;(6) 2021 Research report on the development and trend data of children, baby & maternity chain stores in China.