ASEPRI and Brands from Spain make the difference in CBME China.

Release date:2018-06-07

– Children's products brands from Spain consolidate their presence in CBME China 2018

Mayoral, Desigual, Losan, Rosalita Señoritas, Tutto Piccolo, Babyauto, Baby Monster, Suavinex, Dorlat y Blemil will be the leading brands from the Spain pavilion in the next edition of the show.

– With 266,548 square meters, almost 3,000 exhibitors, 4,300 brands and more than 90,000 visitors, this fair is positioned as the largest trade fair for the children's products sector in the world, with global reach through all the Asian territory.

ASEPRI leads the approach between Spanish children's products companies and the Asian market. The National Association of Children's Products from Spain (ASEPRI) and CBME China, the world leader in professional events related to the childhood sector specializing in emerging markets, are continuing to work together towards the clear goal of strengthening bilateral relations between Asia and Spain, and gaining recognition for brands from Spain in China and the main Asian markets that have Shanghai as their supply centre.

ASEPRI, in collaboration with the Spanish Trade Office in Shanghai, coordinates the participation of children's fashion and childcare brands from Spain at the upcoming edition of CBME Asia, to be held from 25th to 27th July at the NECC National Exhibition and Convention Center Shanghai, and also with the support of ICEX, Spain Trade and Investment Office.

In this eighteenth edition, the childhood products sector from Spain will have a representation of 10 Spanish companies who will present their latest developments and trends in children’s fashion, footwear, toys and childcare.

The Spain Pavilion will be represented by top-level children's fashion brands at the children's fashion HALL 3. Counting on the presence of *DESIGUAL * LOSAN * MAYORAL * ROSALITA SEÑORITAS and TUTTO PICCOLO *, who will present from the most casual fashion for children with a lot of personality to the most chic collections for special events.

Also there will be Spanish presence in childcare brands in HALL 5.1, HALL 5.2 and HALL 7.1, in which will participate; * BABYAUTO * BABY MONSTERS * SUAVINEX * DORLAT and BLEMIL *, our childcare brands are pioneers in child retention technology and leaders in design, safety and comfort.

In this edition ASEPRI stands out the participation of ORDESA with its brands BLEMIL and DORLAT with a range of nutritional products for children, betting heavily in Investigation, development and innovation (I+D+i) for a correct and healthy nutrition.

With four new brands ROSALITA SEÑORITAS, TUTTO PICCOLO, DORLAT and BLEMIL, and covering all children's world, from food, safety, transport and walk to fashion baby and children.

Children's products brands from Spain are international leaders and well known by offering products that can compete in the luxury sector due to its creativity, design and safety at democratic prices and wide variety of styles and comfort that can be offered to parents and children.

For the third consecutive year, the director of ASEPRI, Lores Segura, will take part of the Cool Kids Design Contest jury, the new space of the fair dedicated to children's and youth fashion of high-end. It is a parallel section of CBME China in an exhibition and commercial space for international firms seeking to position themselves in the luxury market in China in an exclusive milieu, formed by exhibitors, brands and buyers of the highest level.

Childhood product brands from Spain have been attending CBME China since 2012 and this year the event is holding its 18th edition with a notable increase and recognition in the Asian market, resulting in different business models: commercial subsidiaries, agreements with distributors, joint ventures.

Breaking news of the brands from Spain:

*Desigual; the funniest kid's fashion. Children's fashion full of colors, games, and adventures in a collection filled with surprises.

*Mayoral; presents a collection for kids and teenagers full of the latest designs; Mayoral is a leading brand in Spain.

*Losan; modern and cheerful clothes with personality for kids.

*Rosalita Señoritas; original fashion and cheerful accessories for girls from 3 to 12 years old.

*Tutto Piccolo; creates baby and child fashion for the child to be a child, always following the latest trends and being faithful to their chic style that make their garments unique for their quality and style.

*Babyauto: For more than 20 years, Babyauto has been pioneers in child retention technology. Design, safety and comfort so that the little ones do not take unnecessary risks on the road.

*Baby Monsters; leading company in baby transport with the lightest and most compact chairs on the market, presents its new Kuki Twin twin chair, it reclines completely and fits in a backpack.

*Suavinex; breastfeeding products as baby bottles, dummies and its complements, a simple accessory can become a distinctive sign, a small luxe, Suavinex becomes LITTLE LUXURIES.

*Dorlat, Blemil; Ordesa offers a wide range of nutritional products for children, betting heavily on research, development and innovation for a correct and healthy nutrition.

With 266,548 square meters, almost 3,000 exhibitors, 4,300 brands and around 90,000 expected buyers, CBME China 2018 will be the most important event in the world for the childhood sector, reaching the whole of Asia.

The visit to the CBME China is, undoubtedly an obligatory appointment to know first-hand the Asian market, its tastes and preferences and a unique opportunity to contact potential future business partners.

ASEPRI Hall 3 Stand 3-1F11-2

ASEPRI is Children's Fashion and products for babies / Leading international sector

Promoter of brand from Spain / 300 childcare and children’s fashion brands from Spain
52% increase in exports in the last 2 years / Present in over 100 markets


Yolanda Aguirre [email protected]

+34 606 07 68 46



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